Jeni Style is a luxury sustainable womenswear brand that is focused on creating timeless designs that inspire women to feel confident and empowered.
It all began in 1990 when Evgenia Jivkova, a certificated Master of History and Philosophy, decided to turn into business her hobby of knitting pullovers by hand. That's how her first designer line of hand-produced items was born and the garments were selling well not only in Bulgaria, but also in Italy, Japan and Austria. Besides the luxury women's ready-to-wear, the company has designed and produced outfits for various companies working in the sphere of finances, aviation, hotels, jurisdiction, customs, as well as for hospitals, lawyers, and etc.
Today the values of the brand encompass a blend of confident femininity with a fresh attitude, an uncompromising approach to the quality of the materials at an accessible price point. The fashion house is originally known for its minimalistic sculptural silhouettes, with less dramatism and monochrome colors, suitable for everyday wear.